Work
A selection of projects across brand, digital, and website.
Brand Identity · Packaging · Marketing
Blossom & Barrel
Blossom & Barrel approached me to develop a brand that felt both artisanal and contemporary, one that would stand out while remaining approachable. The identity uses bold pattern work and clean typography to create strong shelf presence and immediate recognizability. The result is a brand that feels vibrant, cohesive, and ready to scale.
Scope included brand identity, packaging design, and supporting marketing materials. Every element was crafted to work seamlessly together, ensuring consistency from product to promotion.
Brand Identity · Web · Print · SEO
Nourished Heart
Nourished Heart needed a refined digital presence that would support long-term growth. I designed and developed a fully custom website paired with a cohesive visual identity and marketing collateral to create a professional, welcoming brand experience.
Scope included complete website design and development, brand refinement, print collateral, photography direction, and foundational SEO. Every element was built to function as a unified system, strengthening the brand while making it easier for clients to discover and engage with services.
Digital · Documentation
Southwest Glass
Southwest Glass engaged me to develop a centralized operational resource that would improve access to critical information across the organization. As part of this initiative, I standardized internal documentation to create greater consistency, clarity, and ease of use.
I developed a comprehensive operational guide and standardized 40+ departmental process documents to ensure clarity and uniform formatting across the organization. The system was then implemented on the company's internal server, creating a connected resource that enables teams to quickly locate and reference critical procedures.
Brand Strategy · Web · SEO
Violet Noon
I worked with Violet Noon on early brand direction, helping shape a cohesive narrative for an upcoming album launch. The focus was on establishing a clear identity that could translate across platforms and support initial audience growth. In parallel, I led the launch of the official website, including hosting, domain configuration, security, and the implementation of SEO and schema markup to strengthen visibility from day one.
violetnoon.com ↗
